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Product details

File Size: 2924 KB

Print Length: 449 pages

Publisher: Touchstone; Revised edition (May 10, 2011)

Publication Date: May 10, 2011

Sold by: Amazon Digital Services LLC

Language: English

ASIN: B004PYDAPE

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Amazon Best Sellers Rank:

#23,751 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

I first read this book 50 years ago and then took from it one basic idea that has guided my reading ever since...That one idea was that every good non-fiction book deserves 3 readings. The purpose of the first rapid read is to get an overview of the general thrust or central thesis of the book. The second reading involves digging in, an attempt to understand and analyze the author's central argument or thesis, and the third reading is for the purpose of argument, i.e., of reflecting on where we agree with the book and where we disagree, and why...50 years after that first reading, i still try to follow the advice (above), and find it as helpful and true today as it was back then.So, what in particular did I gain in from my current reading of this fine book, this gem? Three or four things, all of which are, at least to me, important.First, re the value of reading the intro or the preface in which the author often says specifically and explicitly what his central thesis is.Second, re the value of reading the last chapter or even the very last 8 to 10 paragraphs in which the author may, once again, summarize the whole central purpose and argument of the book, which gives you a key to understanding the work in its entirety.And, third, don't begin arguing with a book until you are certain that you have understood it as well as you possibly can.Bottom-line, I'm happy that I went back to reread this fine book.

I have always had a nagging feeling that I didn’t know how to read well. This book showed me that I was right. But it also showed me that I wasn’t expected to know how to read well (not with the kind of education most of us receive) and that I wasn’t alone in my ignorance. Reading well involves hard work and precise skills. This book provides the latter — the former is up to us.We take reading for granted because we are supposed to be fully alphabetised at around tenth grade. We are not told that this is just the first level of reading — Elementary Reading (Part 1, Ch. 3) — when you learn to recognise the written symbols and to convey meaning from them. You learn how to grow your vocabulary on your own and to transfer and compare concepts from different reading materials. But most of us stop there. And from there we live the rest of our lives treating books in undeserving ways, wasting too much time on the bad ones and granting so little time to the good ones. The great ones, we hardly read, because they scare us.The problem of wasting time can be drastically diminished by applying the second level of reading — Inspectional Reading (Part 1, Ch. 4). This level means “skimming systematically” to grasp as much as you can from a book in a limited time-frame (possibly just a few minutes). That was an important skill on Adler and Doren’s time when libraries were the norm, but it is even more important now when you have digital previews of a plethora of books in services such as Amazon. If “Customer’s Review” sections existed during their time, I am sure they would also have devoted a portion of Chapter 4 to provide insights on how to better profit from them.The problem of spending little time on the good (or great) books can only be solved by the third level of reading — Analytical reading (Part 2). Without it, you either refrain from reading a good book altogether (specially a great one) or you read it badly. “Reading badly”, the book explains, is to read passively. Reading analytically is very active and it is hard work. To help us in this endeavour, the book provides extensive advice on how to physically mark the books we read (Part 1, Ch. 5). These note-taking techniques are indispensable to read well and the reader is advised to experiment with them and adapt them to his own style of understanding and to the new types of media now available.To read analytically you have to ask yourself a number of questions while reading and you must make your best to answer them yourself. The authors present these questions in sequence, but they are quick to explain that in practice (and with experience) we should try to answer them mostly simultaneously.First, you need to know what the book is about as a whole (Ch. 6 and Ch. 7). This means first categorising the book, then expressing its unity in as few words as possible. You should then proceed to outline its main parts, each of which should be treated as a subordinate whole and have its unity also expressed. This process could continue ad aeternum, but “the degree of approximation varies with the character of the book and your purpose in reading it”. At the end, you should have identified what questions the author wants to answer himself.After this more “descriptive” stage, you should now try to grasp the author’s message (Ch. 8 and Ch. 9). This means first reconciling the grammatical and the logical aspects of what he writes by matching his chosen words with the terms they express. Only then you can identify the important sentences and paragraphs (the grammatical units) in order to establish the author’s leading propositions and arguments (the units of thought and knowledge — the logical units). Once you have reached actual understanding by identifying and interpreting the author’s terms, propositions and arguments, you can now evaluate if the author has answered the questions (the problems) you identified earlier.You and the author are now peers and the best thing you can do now is to praise him by criticising his book (Ch. 10 and Ch. 11). However, in order to do so, there are rules, just like there are rules to reach understanding — there is an intellectual etiquette grounded on rhetorical skills the reader must possess. You should understand first and only then criticise, but not contentiously or disputatiously. You may disagree based on the author’s lack of information, misinformation or reasoning fallacies. You may also judge the author’s completeness as faulty. But the most important maxim is to do so with the sole intention of conveying and discussing knowledge, not opinions. “Knowledge consists in those opinions that can be defended” and “opinion is unsupported judgement.” You must be sure to distinguish between both.So you have described the book, you have understood it and you have criticised it — now what? This is the last (and possibly most important) question you should make. If the book has enlightened you, even if just a little, you must go further — you might even have to act upon it. I like what the authors say about this question applied to historical books: “The answer to the question lies in the direction of practical, political action.” History shows what has been done, so it is a lesson of what we can do or avoid doing. In the same way, whatever the kind of enlightenment you had by reading the book, you have had a glimpse of truth — you can’t ignore it now that you know it.Part 3 is useful in that it provides some interesting aspects of specific types of reading material, namely practical books, history (including biographies and current events), imaginative literature (including plays and poems), science and mathematics, philosophy and the social sciences. While a pleasure to read, it is not imperative that you do so if you have fully grasped the analytical reading process. There is, however, a lot of value in this part of the book, specially in the later chapters, and the reader is strongly advised to read it. One thing I should say is that, while they detail interesting aspects of reading imaginative literature, their techniques mostly apply to expository works. I think their best advice with respect to the former is “don’t try to resist the effect that a work of imaginative literature has on you”. This means allowing the work to show you “a deeper, or greater reality”. And this reality is “the reality of our inner life”. We don’t need any more rules than this one.The last part of the book presents the fourth (and highest) level of reading — Syntopical reading — or reading two or more books on the same subject. By reading syntopically you are not concerned with understanding each book in all its details — in fact, you won’t read any of the individual books analytically (not at the present syntopical reading effort, at least). Here you are reading each book for what it may contribute to your own problem, not for the book’s own sake. Furthermore, you are not reading to find the truth or to establish your own voice — you would be only one more voice in the conversation. You are simply trying to understand the controversy itself, to establish the many voices you hear in a pure exercise of dialectical objectivity. This is a fantastic topic, which the authors have materialised in their greatest contribution to mankind, in my opinion — the Syntopicon, volumes II and III of the Great Books of the Western World. The reader is very much advised to check it out.The book ends with two appendices. The first one provides a fascinating list of great books — the “endlessly readable” books. The list may seem overwhelming at first glance (and it is!), but the authors are prompt to address the reader and explain that the list does not have any time frame attached to it. I say it should just be begun — even an ignorant reader like me will be so flabbergasted by what he will learn that he will never stop reading it. This is a project for your life as a whole — to never stop reading these books. For a much more restrictive (but also magnificent) reading list, the reader is referred to the 10-year-reading plan provided in Adler’s Great Books.The second appendix provides exercises and tests on all four levels of reading. I must admit that I hadn’t read them until I got this far in my review. I then decided to do it and now I tell you this: just read it. If you have had literature classes as an undergraduate or graduate student, you might find it slightly commonplace. But if you haven’t, like me, you will be glad you read it. Like they state at the beginning of the appendix, the selected texts are "themselves worth reading", so you can’t lose much by doing so. It is a delightful taste of what awaits you in your future exploits of the Great Books — if you do well and accept the challenge, of course.On my part, simply put, this book has changed my life. It not only showed me "how" to read a book, but it also showed me "what" to read. I’ll be forever in debt with two of the greatest absent teachers I’ve had, Dr. Mortimer J. Adler and Dr. Charles Van Doren.

Apart from my school and college, I never spent much time in reading books. I hate reading novels, work of fictions, etc. Also, when i read, I read from first to last, trying to remember what I read and the success of the book is limited by the memory capacity of my brain. But this book, changed that all. The analytical reading method opened my eyes to a whole new world of opportunities. These days, i am purchasing two book every six months. I am love philosophy and psychology. So These expository works are respected by me as a reader as advised in this book. Now after reading a book, I have a little notebook that contains my interpretation of the topics and this gives me a whole new insight and intellect to what was discussed. Every schools and colleges should first teach this to students before recommending papers for sememsters.

The author explains his outlook on four levels of reading: elementary reading, inspectional reading, analytical reading and syntopical reading.The vast majority of people read at an elementary level, if they read at all. Newspapers, magazines are geared to this first level, that of seventh grade. Reading at this level is simple and unsophisticated you just look at every word until you've seen them all.The second level of reading is inspectional where the reader skims, or pre reads the preface, table of contents, index, and a few chapters. You should read the entire book superficially without regard to whether the reader understands it or not, the author explains. The authors believe  that this kind of superficial reading can prepare a reader for enjoying of more substantial books. They also claim, and I found this to be true, that this method should be used for great works first, then go back later for in depth reading for better understanding and enjoyment. I remember reading classics in school slowly and in depth, and like the authors say, you forget the beginning and meaning of the book before you even finish with these great classics. What's worse is you don't enjoy reading them at that point, and it's more drudgery.Adler and Van Doren then present how to classify books, and the approaches to take for each kind. This is a very in depth and thoughtful process that will greatly benefit real readers in multiple capacities.Â

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Download Ebook Project Management Study Guide 5.0

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Project Management Study Guide 5.0

Project Management Study Guide 5.0


Project Management Study Guide 5.0


Download Ebook Project Management Study Guide 5.0

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Project Management Study Guide 5.0

About the Author

The faculty at Brightwood have professional architectural experience and understand how to best prepare you for these difficult exams. We know you’re busy...and that’s why we strive to provide you with the most comprehensive and effective exam prep tools available. At Brightwood, we are committed to helping you become a licensed architect.

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Product details

Paperback: 252 pages

Publisher: PPI, A Kaplan Company; First edition (October 1, 2018)

Language: English

ISBN-10: 1683380916

ISBN-13: 978-1683380917

Product Dimensions:

8.5 x 0.5 x 11 inches

Shipping Weight: 1.3 pounds (View shipping rates and policies)

Average Customer Review:

3.3 out of 5 stars

3 customer reviews

Amazon Best Sellers Rank:

#426,611 in Books (See Top 100 in Books)

Really helpful book.

Very useful. Practical

This book has entire chapters that are just copied and pasted from the Practice Management book. A waste of money for a company who isn’t focused on teaching.

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Free Download The Dirt on Dirt

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The Dirt on Dirt

The Dirt on Dirt


The Dirt on Dirt


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The Dirt on Dirt

Review

A kaleidoscopic peek into the multifaceted world of dirt ... a fun source for kids ... and a nifty browser for budding naturalists.The pace is energetic...and the text is nicely seeded with child-friendly ?fun with dirt experiments’...... easy-to-do experiments, and plenty of I didn’t know that facts ... Combine that with cartoon-like illustrations ... and you’ve got something that kids will want to read and reread.... The text is lively ... professional, and very well organized. There are 11 activities for kids that seem ... fun and educational ...... engaging introduction to soil ...

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About the Author

Paulette Bourgeois is the author of more than 40 books for children, including the In My Neighborhood series and Oma's Quilt. She lives in Toronto, Ontario.

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Product details

Age Range: 8 - 12 years

Grade Level: 3 - 7

Lexile Measure: 910L (What's this?)

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Paperback: 48 pages

Publisher: Kids Can Press (February 1, 2008)

Language: English

ISBN-10: 1554531020

ISBN-13: 978-1554531028

Product Dimensions:

11 x 3 x 9 inches

Shipping Weight: 6.4 ounces

Average Customer Review:

5.0 out of 5 stars

2 customer reviews

Amazon Best Sellers Rank:

#3,087,143 in Books (See Top 100 in Books)

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Everything you wanted to know about dirt in an attractive format: how soap was invented to get rid of dirt, the difference between soap and detergent and how they work, the truth about dust mites, different kinds of dirt, how dirt is made, fascinating things to be discovered in and under dirt, and an update on the Leaning Tower of Pisa and why it leans. A quiz on earthworms, a glossary and index, and an impressive display of illustrations and photographs make this a motivating read. The cover is irresistible-the bottoms of two blackened feet! Solid, terse information make it a good resource for reports while easy-to-do activities offer a semblance of fun: how to make a plaster cast of a footprint; how to make (easy) mud cake as well as how to grow a teepee hideaway out of bean seeds.

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Ebook Free The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal, by David Hoffeld

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The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal, by David Hoffeld

The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal, by David Hoffeld


The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal, by David Hoffeld


Ebook Free The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal, by David Hoffeld

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The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal, by David Hoffeld

Review

“Everyone needs to sell, not just the sales professional. This book shares top selling strategies backed by scientific data on how the mind makes trust and buying decisions, so you get best practice and the proof behind what makes them so effective.” —Forbes“A crisp, unmissable guide…. Hoffeld's deft guidebook is a must-read for salespeople unsatisfied with anecdotal evidence and hungry for real data to improve their techniques.” —Publishers Weekly “A terrific book! Sales trainer David Hoffeld has built his selling methods on a solid foundation of science. Let his research-based insights into why people buy help you increase sales and retain loyal customers.” —Daniel H. Pink, bestselling author of To Sell Is Human “A must-read to excel in the game of influencing others! This science-based approach to selling…will surely advance your career or business.” —Chris Spurvey, Vice President, KPMG Canada and author of It's Time to Sell “David Hoffeld provides strong, clear and practical advice about selling, supported by the relevant research, not just one-off anecdotes…. Read and study The Science of Selling: it’s perhaps the best discussion yet of the core essentials about this key business--and life--activity.” —Frank Cespedes, Harvard Business School, author of Aligning Strategy and Sales “Grab your yellow highlighter and be prepared to use it on every page.” —Stu Heinecke, author of How to Get a Meeting with Anyone “An incredible resource of research-based strategies for influencing others—effective not only for meeting the needs of the sales person, but for anyone who is in leadership or aspires to leadership.” —Toby Travis, International Head of School & Educational Consultant/Trainer “This book is a breath of fresh air. While most sales books are based on the author's experience, every chapter in this superbly well-written book is rooted in science.” —Gerhard Gschwandtner, CEO of Selling Power “Can science and selling come together? YES, and in a powerful way—just read this book! The Science of Selling is as good as it gets—fantastic and really usable. I have already given it to my sales team to read.” —David Horsager, CEO of Trust Edge Leadership Institute and bestselling author   “A must-read for anyone who wants to become more influential and increase their sales effectiveness.” —Ron Friedman, Ph.D., author of The Best Place to Work: The Art and Science of Creating an Extraordinary Workplace “Many believe that sales is just a numbers game, but David Hoffeld has proven that there is actually a science to it [and] that selling is a skill that can be developed and perfected. A fascinating book.” —Donna Serdula, Founder & President, Vision Board Media & Linkedin-Makeover.com “David has done a great job separating the science from the art of selling. It’s refreshing to see research-backed methods and practices versus guesswork and theory around how influence really works. Hats off to Mr. Hoffeld for advancing our understanding around how to turn the practice of selling into a true profession.” —Marc Miller, bestselling author of Selling is Dead and A Seat at the Table “The Science of Selling is outstanding; I haven’t been able to put it down. It’s helped me reexamine and rethink how I sell, and it has my highest recommendation.” —Ed Tate, Principal at Ed Tate & Associates and World Champion of Public Speaking “Well-defined, repeatable sales strategies that are scientifically proven to improve your results. The Science of Selling is the future of selling!” —Ray Reyes, Managing Director, Globalize Localization Solutions “Finally, you can get inside your buyer’s head and this book is your blueprint. David Hoffeld unpacks the science behind what makes us choose, purchase, and trust those we buy from—essential insights for any sales professional wanting to become even more effective.” —Leary Gates, Venture Coach & Founder, Lumina Consulting Group & StrategicCEO.com “Following on from the science behind selling that Dan Pink introduced in To Sell Is Human, Hoffeld dives deeper into how to use scientifically-proven ways to build rapport, influence with ease, and pass through the skepticism that’s inherent in the selling process. If you believe successful sales pros are made and not born, this book was written for you.” —Mary Poul, founder of Sales Mastery Magazine “A fast-paced and fact-filled analysis of how scientific principles of influence and decision-making can improve sales effectiveness…. You will have a much deeper understanding of the sales process and how you can be more effective after reading his book.” —David Fairbarn, President, Kinney & Lange “A tour de force of scientific research spanning a whole range of critical selling behaviors…. This book has done the hard work of identifying what they are and explaining clearly where to focus and how to adopt them. I highly recommend this book to anyone interested in sales success both now and in the future.” —John Golden, CSO, Pipelinersales and bestselling author of Winning the Battle for Sales

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About the Author

DAVID HOFFELD is the CEO and chief sales trainer at Hoffeld Group, one of the nation’s top research-backed sales and consulting firms. A sought-after sales thought leader and speaker, David has worked with clients ranging from small and medium businesses to Fortune 500 companies. He is a contributor to Fast Company and has been featured in Fortune, U.S. News and World Report, The Wall Street Journal, CBS Radio, Fox News Radio, and more. With a robust following on Twitter and a popular YouTube channel, David has built a loyal audience as a trusted resource for sales and business leaders. To learn more about his work, visit his website at www.HoffeldGroup.com.

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Product details

Hardcover: 288 pages

Publisher: TarcherPerigee (November 15, 2016)

Language: English

ISBN-10: 0143129325

ISBN-13: 978-0143129325

Product Dimensions:

5.9 x 1 x 8.6 inches

Shipping Weight: 14.1 ounces (View shipping rates and policies)

Average Customer Review:

4.7 out of 5 stars

65 customer reviews

Amazon Best Sellers Rank:

#37,929 in Books (See Top 100 in Books)

As an admitted fan of psychology and behavioral economics it was with great anticipation that I read through The Science of Selling by David Hoffeld and it did not disappoint. The Science of Selling is the ultimate collection of evidence-based practices for sales ever collected in one volume. Until now most of the studies in The Science of Selling have been scattered and tucked away in academic journals virtually inaccessible to sales leaders. Most readers will find the material new, and I expect, quite surprising. More importantly however, is the fact that David Hoffeld summarizes these studies making them accessible to everyone and then pulls out the salient points and makes them actionable.The book is broken down into three parts: Part 1 is about the foundations of selling with science. Part 2 is a practical toolkit for salespeople, and Part 3 is about merging science and selling together.The Foundations of Selling With Science consists of four parts:Why Sales People Underperform - In this section we discover that most modern sales methods are not founded on any objective standard but rather are rooted in conjecture. In fact, the way most salespeople are taught to sell is grounded in selling not buying. They is they focus on the activities and behaviors of the salesperson rather than focusing on how customers make decisions. The conclusion here is obvious, if the core of what is being trained is flawed then no amount of reinforcement can succeed.The Two Methods of Sales Influence - Here we get a primer on the two different ways that the human brain perceives influence: 1. The Peripheral Route (influences outside the actual message) and 2. The Primary Route (the message itself). Both channels are important and always used when prospective buyers are evaluating solutions. Yet both channels have very different properties. The Peripheral Route, for example, is much more short-lived in its effects. Because prospective buyers always use both channels sellers must become proficient at using both in order to be successful.How to Sell the Way People Buy - In this section we discover why the more our selling efforts are aligned with how the brain naturally formulates buying decisions the more successful we will be. It is in this section that we get David Hoffeld’s first new contribution to the world of professional selling – The Sales Equation. It is also in this section that we learn the “Six Why’s” that are a simple and welcome structure around how the human brain formulates buying decisions. This important concept permeates the rest of the book.Selling to Your Buyers’ Emotions - For decades we in sales have heard the axiom “people buy on emotion and justify with logic.” In this chapter David reveals the actual science that proves this notion to be true. We learn through a number of fascinating studies and experiments that the human brain uses emotions to assign value to things and mark them as good or bad. This is how our brains distinguish between what truly matters and what is irrelevant. Emotion is a far bigger part of the decision-making process than most sales professionals realize and David has highlighted that accurately with its prominence in his Sales Equation. The implications for sales professionals is far-reaching and David gets very practical here and offers some excellent tips and guidelines on identifying and changing a customer’s emotional state.The Salesperson’s Toolkit consists of five parts:The Science of Asking Powerful Questions - Just asking a lot of questions will not make you more successful at selling. What matters is the quality of questions you ask. Here in contrast to the “question types” common in other sales methodologies David offers up a new and refreshing 3-level paradigm for asking questions that leverages understanding of how buyers disclose information.Why People Buy - Having now covered how people buy, in this section we turn our focus onto why people buy. We discover here the importance of seeing things from the customer’s point of view and exactly what to listen for. We learn how to discover what your customer’s primary buying motivators are and how to navigate customer problems, dominant buying motives and customer requirements.Creating Value, Neutralizing Competitors, and Overcoming Objections - This section begins buy reminding us that value is always defined by buyers. This is why value creation is not something you do yourself, but rather something that is done with your customer. There are some wonderful scientific discoveries in this section including Social Exchange Theory, the power of reciprocity, using labels and inoculation theory. As always each section ends with getting practical about each concept and how it applies to selling in the real world. This includes excellent information on how to demonstrate value and how to address objections using a model that ties back to the “Six Why’s” introduced in Part 1.Closing Redefined: Obtaining Strategic Commitments - David and I are in alignment on closing. David describes it this way: The best way to lead someone into making any sort of major decision, such as a buying decision, is to first guide them in making a series of small commitments that are consistent with the larger decision. His counsel here centers around the “Six Why’s” that every customer goes through when making buying decisions.Five Science-Based Sales Presentation Strategies - In this section on presentations we learn the importance of presentations and how they are the primary means central route of influence is triggered (remember the two channels?). This section covers several cognitive biases (errors in human reasoning) that can be made to improve presentations. Cognitive biases are truly fascinating and very powerful when applied correctly. I decree that all those within the sound of my voice are only to use these principles for noble purposes.Merging Science & Selling - David Hoffeld wraps up by discussing the future of science and selling and how scientific discovery will continue to change our profession. Moving forward, research that was formerly done in other areas and applied to sales will be done specifically for selling situations. The future will find unproven methods falling by the wayside as greater awareness of scientifically proven methods permeate the ranks of professional selling. This will be applied to all stages of selling including the hiring process itself.Conclusion - I had very high expectations for The Science of Selling and still my expectations were exceeded. I am a cognitive bias, behavioral economics & sales psychology geek – and I read a lot. I did know of many of the studies in this book but only because I am a fanboy. Despite that, I found a very large number of studies that I encountered for the very first time reading this book. And for fanatics like me there are forty pages of glorious references for further reading. It is easily the most documented sales book in years. With that said, most sales professionals will find 90% of the data revealed in this book brand new, very accessible and paradigm shifting.Not many people can understand the academic principles behind a subject and convert that into practical, actionable steps. Yet, that is exactly what David Hoffeld does in The Science of Selling. I found it to be an engaging journey that bridges the gap between cutting-edge science and the realities of the modern marketplace. The richness of the content in this book is amazing. It is worthy of multiple reads. Indeed I have read it two times now. David doesn’t just teach you what to do – he teaches you WHY to do it. Understanding the “why” behind each principle makes them infinitely more practical because that deeper understanding allows you to adapt the concepts to the limitless variety of encounters within the sales world. If you liked Influence, Made to Stick or To Sell Is Human you will enjoy this book.The Science of Selling is going to leave a lasting mark on the sales profession. It is a must-read for all sales leaders and professional salespeople. This will be the book your peers will ask you if you’ve read next time you get together. There is just no getting around it. If you want to be current on the latest science in sales and how to apply it this is the book to get.It’s probably because I love behavioral economics and psychology so much but this is probably my favorite title this year. I couldn’t recommend it any higher.

The science of selling is a fantastic book which gives great clear evidence to how selling scientifically really works! It does an exceptional job at telling stories and giving advice from numerous professionals. The best part is that those stories and advice are there to back up the scientific claims made, making them so much more valuable. It's a great book for those entering sales or even in a rut wanting to figure out new more profitable techniques and this book gives a clear reasoning behind the art and timing of selling and the selling process. The only thing that may be added are exercises or ways to practice or even monitor progress with learning these new skills. Possibly showing how a person can tell if they are improving by defining how others are supposed to react or are not supposed too and showing where that lies on the scale of good selling. In all it's a great book for those starting in sales needing to learn or those who can sell and just want to know more but should try to target those confident in their sales too. Such as showing how to maintain that level of accomplishment with out risking it all. I would absolutely suggest this book to any in sales or interested in them because even if one isn't in sales is so interesting to see how people naturally react to something that happens so much everyday.

This book changed my brain. As a trader turned entrepreneur, I struggled mightily to understand and execute a sales process. This book clarified everything I had learned in my career to focus me on closing sales. While the book doesn't substitute 20 years of business experience or magically provide a quality product, it delivers a simple and robust path to a closed sale. We revamped our sales process after reading the book, and quadrupled sales in 6 months. This book sits of my desk as a reference tool and it yields knowledge as that process evolves. Buy it, read it and adjust. Thanks David!

After reading many books about sales, this one is my favorite. Immediately it goes into the subject giving out practical information after practical information that I have seen to already be producing results. Like the title says, it is about the science behind persuasion as the author has spent years going over what science says on this topic. The authors research is definitely convincing and overall is uncomplicated. The book offers more than most others going over things like how to use emotions to influence, using questions to gain rapport, and many other useful information. One of the things I liked about the book is that it seems no chapter is wasted as almost all of them have some useful view into successful selling- which seems like a rarity in today's literary culture. A great book that if you had the option of this book and another- I would say go with this one.

What a fantastic book. It breaks the sales process down in a way I had never seen before. You can use the steps to communicate with others even if you are not in traditional sales. I gave a copy to both of my adult sons.

David has written a book that is backed by science. This is a must have if you are in any position of communication and want to achieve the success you have been looking for. Thanks for all the research David and I am sure millions of sales people that use it also appreciate it. The ONLY & LAST sales book you will ever need

David give a solid background to modern techniques and industry paradigm shifts. He covers a lot of good and up to date topics and also sites other leading experts quite well. His research is solid and the presentation is thorough.. It's a good book for sales alignment and a must read for sales experts who want to gear up for 2018 so they don't get left behind.

Many insightful tools to achieve extraordinary performance in today's sales environment. The type of information every sales person needs instead of corporate speak and hype words with no nutritional value used in sales training today. Highly recommended read!

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Download Ebook Extreme Kite Surfing (Nailed It!)

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Extreme Kite Surfing (Nailed It!)

Product details

Series: Nailed It!

Paperback: 32 pages

Publisher: 45th Parallel Pr (August 1, 2015)

Language: English

ISBN-10: 1634700465

ISBN-13: 978-1634700467

Product Dimensions:

7.5 x 0.2 x 9.5 inches

Shipping Weight: 2.4 ounces (View shipping rates and policies)

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Amazon Best Sellers Rank:

#6,212,748 in Books (See Top 100 in Books)

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Free Ebook , by Rebecca Stead

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, by Rebecca Stead

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File Size: 2167 KB

Print Length: 210 pages

Publisher: Wendy Lamb Books; 1 edition (July 1, 2009)

Publication Date: July 14, 2009

Language: English

ASIN: B002FQOI0A

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My folks didn't know what kind of books to buy me when I was a kid because they hadn't been readers. So they started buying me Newberry winners and they were all great, which is why this book shouldn't be a surprise- but it is.Heartfelt, complex, smart and fantastical- it's a mystery in many parts, including the bizarre language of middle-school age friendship and time travel. Highly recommended (for adults, not just kids).

What an engaging book. I love the idea of that this revolves around that old game show, in a blurry background kind of way, $20,000 Pyramid. I grew up watching that show, perhaps some reruns—I can't know for sure, because I was born the time in which this is set. So, the fall of 1978 and the winter heading into 1979, are not in my memory banks. I love that this takes place during the time in which I was born but could not remember. But, that orange and brown haze which seems to define that era, is alive and well within the confines of When You Reach Me.Revolving around an old Dick Clark hosted game show seems a little gimmicky on the surface, but Stead manages it deftly by setting it as a soft backdrop and a framing device. With Pyramid chapter titles, i.e., Things You Count, Things You Push Away, Salty Things, etc, you have a clever and grounding way to deliver these episodic moments from Miranda's life and hold onto that tie to the game show and her mother's appearance on it, coming up that spring.The notes, and the missing items, provide a fantastic puzzle for the reader to unravel. The personal problems Miranda has to deal with are simple by definition but complex and tricky in life. Figuring out who you are and trying to understand the people around you is something at which everyone, at every age, struggles. Miranda is on the cusp of something extraordinary with the notes and the eventual discovery, but she's also on that cusp of heading into her teenage years, that apex which everyone must traverse as you leave childhood.Not only do I adore this book, I would’ve absolutely loved it when I was in the target age range. I loved it so much, just because it's an entertaining book to read, that, after returning my borrowed copy to the library, I immediately ordered the hardcover for my sons to read.

I am a 6th grader now and had to read this for summer reading. I loved this book! It is my all time favorite now. I was a little confused at first about who Miranda was writing to in the beginning. The jumping from present to recalling things that happened in the past may have confused me a little, but in the end when it all came together- I was psyched. It all made sense, more sense than I ever could have imagined. I think the confusion in the beginning is part of the book, the mystery, and just a different style of writing than I am used to reading. This is the best book that I have ever been assigned to read.

This is one book that I read to my students every year, and this is now the 8th time I am reading this absolutely wonderful novel! I fell in love with the writing style of Rebecca and how she crafted her characters so well. Placing this story in the late seventies/early eighties was so wonderfully clever as well, which I truly believe makes the character interaction and development so much deeper and meaningful. Not mention being a young person myself during that time and remembering things like the $20,000 Pyramid, shag carpeting and record albums just adds authenticity as well.The tie in with A Wrinkle In Time, scientific theories and the huge mystery that keeps you hanging until the end makes this one novel that I tell my classes that I would want with me on a desert island, no joke. It is that great and I highly recommend that ANY person read this very beautiful and amazing piece of work. I love this book!

I was intrigued by the promise of time travel in this book, perhaps by the possibility of one older self sending one's younger self messages. Or a friend or stranger in the future sending messages to yourself, in the present.This book left me underwhelmed. The explanations of the time travel were gibberish, honestly. It's like they said, "This happens... then this happens!" No, that doesn't explain anything. You need to explain HOW it happens, not what happens.And why did Marcus hit Sal? This is held up as a key moment in the book, yet even by the end, it's never explained.Yes, the middle-grade heroine is quite likeable, but a lot of the book delves into the boring survey of "oh this is a cute trait of this character, so unlike others" and "oh this is a cute occurrence that happens on this street, observe it carefully!". It's like a sketch of what one can "see" and note in others. But it doesn't make a story. I've noticed a lot of those books lately. They try to outbid each other as who can come up with the most remarkable traits in people, society, and environment and everyday life. But there's little story or conflict.

This isn't so much science fiction as a (rather short) glimpse into the way friendships work in 6th grade--well observed, low-key funny, heartfelt, and true to life, with the really nasty feuds left out (yay!). The kids' interactions and shifting alliances are authentic, and Miranda is an engaging narrator. The time-travel angle is only obliquely related to the story, setting up the reason for Miranda to write what we're reading and providing a wistful twist at the end. But since I'm Miranda's age, it was worth reading for the nostalgic trip back to a kinder 1979.

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PDF Download The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon

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The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon

The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon


The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon


PDF Download The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon

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The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon

About the Author

Alicia VanNoy Call, creator of DawgArt, specializes in pet portraiture and animal art on canvas. Her paintings are inspired by the vivid colors of the desert Southwest, where she lives and works in Arizona. Alicia is an award-winning writer and illustrator and holds a BFA in illustration from Utah Valley University. Her art is found in fine retail establishments across the United States. To see more of Alicia's art, visit www.dawgart.com.Michael Hallinan is equally comfortable painting the figure and landscapes. While a major portion of his work consists of commissioned portraits, he also paints the California coast and Hawaiian islands. Michael’s paintings have graced the covers of several national publications, and he is a 20-year exhibitor at the Laguna Beach Festival of the Arts. Michael lives in Laguna Beach with his wife Cathy and Nina Marie, the wonder dog. To learn more about Michael, visit www.michaelhallinanstudio.com.Varvara Harmon is an award-winning multimedia artist who works with oil, acrylic, watercolor, silk paintings, and ink and pencil drawings. Her work has been juried into national and international exhibitions and is in private collections around the world. Varvara's work has been published in International Artist and American Artist magazines, as well as in The Best of America Oil Artists book in 2009 and The Best of World Landscape Artists in 2012. Varvara is a member of the International Guild of Realism, Oil Painters of America, and Landscape Artists International. Varvara is currently represented at several art galleries across the Northeast and teaches workshops and classes in acrylic, watercolor, and oil.Darice Machel McGuire lives, paints, and teaches acrylic and oil painting on the beautiful island of Maui, Hawaii. Her Hawaii and California landscape and seascape paintings grace the homes and offices of collectors nationally and internationally. Darice’s choice of subject matter comes from her love of nature and all that surrounds her on a daily basis. Her work is represented in three galleries on Maui. To learn more about Darice, visit www.daricemachel.com.Toni Watts is a former doctor who gave up medicine to follow her dream of being an artist. Her award-winning work is now held in private collections worldwide, and she splits her time between painting, teaching, and watching the wildlife she loves. Visit www.toniwatts.com to learn more.Linda Yurgensen is a self-taught contemporary artist who paints primarily in acrylic and oil. She is known for painting the familiar “stuff” in daily life. Linda has found her love to be in still life. Light, color, and composition are all vital elements integral to her work. To see more of Linda’s artwork, visit www.cobblehillstudio.blogspot.com.

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Product details

Series: Collector's Series

Paperback: 144 pages

Publisher: Walter Foster Publishing (August 1, 2014)

Language: English

ISBN-10: 1600583822

ISBN-13: 978-1600583827

Product Dimensions:

9 x 0.5 x 11.8 inches

Shipping Weight: 1.7 pounds (View shipping rates and policies)

Average Customer Review:

4.6 out of 5 stars

16 customer reviews

Amazon Best Sellers Rank:

#248,049 in Books (See Top 100 in Books)

I found this book to be very helpful when I have any question on how to paint different things. I might not always use the exact technique but it gives an artist a good starting place. An excellent book for a beginner.

Great Book with a variety of subjects. Can use for WATERCOLOR also.

I bought as a Christmas gift and the person I bought the book for was thrilled with the book. They are just starting to paint as a hobby.

There were a couple of suggestions or techniques that eventually became helpful. It is fairly general.

This book is very well done. If you want to learn several awesome painting techniques from an easy to follow, beautifully printed manual, this is a very good choice!

Very helpful book. Acrylic teacher suggested it.

This is one of the best books I have come across that shows how to paint with Acrylics. The subjects in this book are varied and has something for everyone. A very exciting book to make one want to paint and have a go at subjects you wouldn't normally paint.

Good book, especially for the beginner artist and acrylics is typically the starting medium. Author is good and published a lot of "how to" step-by-step books. Will always be a good reference book. S

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The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon PDF

The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon PDF

The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon PDF
The Art of Painting in Acrylic: Master techniques for painting stunning works of art in acrylic-step by step (Collector's Series), by Varvara Harmon PDF
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